WASHINGTON, D.C. – July 13, 2015 – (RealEstateRama) — Walz Tetrick Media was awarded Media Agency of the Year at the annual 2015 KC Media Mix Awards. The award was given to the “agency showing consistent growth and outstanding accomplishments in the industry and community.”
“Our media team shows a deep commitment to innovation and results-oriented planning and buying,” says Charlie Tetrick, president and CEO, Walz Tetrick. “We are fortunate to have visionary talent, a great roster of clients who value breakthrough work and collaborative media partners. We share this award with them.”
Media has been part of Walz Tetrick’s service offering since 1967. The team has grown and evolved under the current leadership of Blair Overesch and Melba Morris.
The agency has continued to elevate its reputation over the last year, winning awards for the collaboration of media and creative that include OBIE, Addy, and an international gold sports CLIO for its work with the Kansas City Royals. Media team awards already on the shelf include Media Legend, Agency Media Buyer of the Year, Diane Freels award for media excellence, Media Pioneer, and Agency Support of the Year.
While Walz Tetrick continues to build on strengths, clients such as Jason Selby, area vice president of field marketing for Dairy Queen, which moved a significant portion of its regional media business to Walz Tetrick eleven years ago, says an equal measure of a good agency partner is when challenges arise.
“Anytime we’ve had specific challenges we’re trying to address, we can go to Blair and Melba and they roll up their sleeves and come back with a solution,” explains Selby. “That’s the sign of a partner and that’s the character that causes you to stay with an agency for a long time.”
Blair Overesch, director of media services, Walz Tetrick, says stressing consistency in approach and performance will continue to drive growth in the future.
“Every company has its own DNA,” says Overesch. “We focus on what’s important—strategic planning, results, creativity and personal relationship. We have confidence, but we don’t pretend to know everything. The media world continues to change, and we are students as well as leaders.”
About Walz Tetrick Advertising: Located in Mission, Kan., Walz Tetrick is a full-service advertising and marketing communications agency, serving clients across a wide range of industries for more than 45 years. WTA provides brand strategy, media planning and buying, creative development, social media, value-added promotions and digital strategy and design. The agency’s diverse clients include sports marketing, multi-unit retail, agriculture, hospitality, healthcare, insurance, banking and transportation.